+HUMAN DESIGN LAB

Nike NBO Concept

A fresh take on the iconic Nike Air Max 90 - Nairobi Edition

2023

Sure, we mostly do serious strat work… but sometimes we kick back and sketch(ers) some kicks.Many of our fellow sole-mates at ARK are big fans of sneaker culture, so plans were afoot to go on a trip and imagine what inspiration our beautiful “city in the sun” would bring to this global stage – to take a step in the right direction and ensure Nairobi wasn’t going to be be left behind.

It’s been no small feet, so we hope you think we totally laced it 😉