In 2016, we conducted an innovation workshop with Java House team members. We visually thought through all attributes of the dining experience, to identify areas for optimisation. Increase in efficiency and value delivery would enhance guests’ dining experiences, making them more pleasant and memorable.
The session was interactive. We employed visual aids to map out the dining context, flows, customer needs and expectations. The format of the workshop followed three steps: current-state mapping, value-mapping and optimisations, future-state mapping and feasibility testing.